Here’s How Fashion Model Shalini Varanasi Becoming a Popular Name
In today’s era, being digital is very important. And one of the fastest ways to get recognition is by becoming a Fashion Model. The industry of this creative model is spread across the globe. Shalini Varanasi one such popular name in the field of trending on fashion in India. Her background in front of the lens and on the runways truly allows her vision to come to life as an understanding of the importance of movement and elegance in clothing.
When people refer to you as “one of the original supermodels,” it’s safe to say you’ve got Trending on fashion in your bones. Shalini, who made her break as a top model took training sessions of Lakkars fashion production until blogging came her way. With having vast knowledge about the fashion industry. The Shalini is a prime example of how models can establish themselves outside of the standard channels, by using Instagram and other platforms at their disposal. She has huge Instagram followers but has never had a Wikipedia page.
It may surprise many people to know that the supermodel, Shalini, is currently gracing the cover of Lakkars Mid edition in the USA. She is the 4th South Indian model globally who has booked such a coveted spot. She has been proving that the world is currently evolving and adapting to the greater need for diversity and representation in fashion, and this Hyderabad beauty is making heads turn all over. Shalini career trajectory has been interesting. She has gone from walking the runway for shows. She has modelled amongst several other luxury brands.
Brands keen for the exposure her following offers now contact her to ask if she will review their products. “I’m really fortunate that now I’ve established a strong following, brands do approach me, whether this is through a styled photo or a tutorial for my styling,” says Shalini. “I working with many Fashion brands.”
Shalini says she knows exactly why she’s so popular. “People like my story as a self-made woman,” she says. Like many other influencers, she recognizes the importance of developing a unique personal brand. “I began by taking snaps of my #OOTD’s (outfit of the day) and this progressed into taking quality images of my beauty and fashion style. This, tagging in brands and being re-gramme made my following increase. I like to think people are flocking to my Instagram page to find something different. My aim is to be the girl with that creative, bold beauty look that nobody has done yet.”
The Hyderabadi beauty gives hope to young girls worldwide that their dreams to break ground in the field of fashion on the world stage should not be dismissed. Even if people hail from parts of the world that many may not know of, she is making them break their shackles and come to the forefront. At first, it seems like the right platform for a modelling career, however, following her footsteps, these people who adore her are making a path for their successful careers ahead.
The supermodel has been creating ripples in the fashion world with her exotic look and storied social life. Shalini is known for her sense of style and loves to embody the characters she loves when it comes to getting dressed. Speaking about her passion she said in Lakkars Magazine, “Movies are such a big inspiration for me fashion-wise. I’ll watch a film and my style will take after the character that I’m obsessed with! If I watched Breakfast at Tiffany’s, all I’d wear for the next few days are black dresses and ballet flats.”
We sat down with the fashion icon to talk drive
IF YOU COULD HAVE ANY HOME/HOUSE OUT OF A FILM, WHAT HOUSE WOULD IT BE?
I would have Robert Downey Junior’s home in Iron Man because it’s so damn cool and I could pretend I was Gwyneth Paltrow’s character, Pepperpot!!
WHAT’S YOUR LIFE MOTTO?
“Never Give Up…”
The Lakkars has been seen most often sporting the latest trends and loves to experiment too with her clothes. She serves as a reminder for young model hopefuls everywhere that their dreams are within their reach if they dare to try.